Digi Branding

Digi-Branding is a KA220-VET – Cooperation partnerships in vocational education and training project funded by the European Union that aims to improve the training programs offered in Vocational Education and Training (VET) schools in the fashion industry.

The Project

Project
Digi-Branding: Promoting Sustainable Fashion through Digitalization in VET
Project number
2023-1-ES01-KA220-VET-000166724
Type of project
KA220-VET - Cooperation partnerships in vocational education and training
Programme
Erasmus+
Time period
2024 - 2026

The project will introduce a Strategy on Digitalization and Sustainability of fashion VET studies and train the VET Teachers/Trainers on available digital tools and green practices.

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Context

Fashion is also one of the most polluting industries at the moment; according to the United Nations Environment Programme, it accounts alone for up to 10% of global carbon dioxide output and one fifth of the 300 million tons of plastic that are produced each year.

Fashion is responsible for a total 11.3 million tons of annual waste, as we are buying 60% more clothing as compared with 15 years ago and we are keeping them for half as long as in the past.

More and more fashion companies (especially the biggest ones) are introducing circular economy strategies in their operation, switching to more environmentally friendly materials and extending the lifecycle of the project.

However, fashion VET sector is lagging behind and VET learners are not trained on the latest tools which creates a gap between their skillset after they finish their studies and the market requirements.

Objectives

Digi-Branding is seeking to introduce a Strategy on Digitalization and Sustainability of fashion VET studies and train the VET Teachers/Trainers on available digital tools and green practices so as to be better equipped to respond to the needs of their learners.

 

Digi-Branding objectives encompass:

Creating an upscaling strategy for fashion VET Curricula with a focus on digitalization and sustainability
Delivering a training course for VET Teachers/Trainers
Bridging the gap between the requirements of the fashion industry and the VET Learners’ skillset
Modernising the VET Teachers/Trainers’ competences
Increasing the quality of fashion VET studies
Raising awareness on the reduction of fashion impact on the environment

Results

Digi-Branding expected results and outcomes are:

1

A Strategic Plan for upscaling the fashion VET studies

2

A Training Curriculum for VET Teachers/Trainers

3

A Training Course

4

A Report with Recommendations

5

Awareness – raising on fashion imprint on the planet

6

An increase of fashion VET studies quality

7

Better career prospects for VET Learners

8

An upskilling opportunity for fashion VET Teachers/Trainers with a focus on digitalization and sustainability

Project activities

01. Kick off meeting

Research and development of an upscaling strategy for fashion VET Curricula

02.2nd TNS meeting

Development of a Training Curriculum for fashion VET Teachers/Trainers

03. 3rd TNS meeting

Trial implementation of Digi-Branding Curriculum in real classroom conditions

04. Final TNS meeting

Development of a roll-out methodology for the exploitation of Digi-Branding results

Partners

FITCA
Spain - Coordinating entity
Mundus
Spain
AKMI
Greece
Modatex
Portugal
ZHMTAL
Turkey
BK Consult
Germany
European Fashion Council
Bulgaria
The support of the European Commission for the preparation of this publication does not imply acceptance of its contents, which is the sole responsibility of the authors. Therefore, the Commission is not responsible for the use that may be made of the information published here.

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